Every time we heard about a natural catastrophe or of some social injustice we felt powerless and angry.
In this world if you're not part of the solution, you are part of the problem and we need to choose on which side we want to be. So we did, we decided to try starting from lives. We started from the way we consumed, without looking the other way and being aware of the suffering of others.
And this is when we found out how difficult it is to be coherent with oneself, especially when the everyday routine occupied most of our time.
We wanted to dedicate 100% of ourself to the bettering of the human condition. And not just in our spear time, we wanted this to be our job!
On August 20th 2019 HELP was born. HELP is the acronym of Human Evolution for Landscape Protection and we are a ONLUS that operates for the protection of the environment, charity and education.
HELP synthesise what, in our view, can be the winning formula to tackle important environmental and social problems.
Humans can Evolve in every aspects of their life so that their actions can be Protective of the Landscape, both natural and architectural.